Vrigin Australia is promoting its offerings like Economy X, in-flight Wi-Fi and inclusive airfares with a new campaign. The inclusive airfares spot shows a woman who is a generally indecisive person and on the flight, she chooses both coffee and tea. Finally, the in-flight Wi-Fi spot shows a woman who needs to stay connected on her phone, being relieved that she can use Wi-Fi onboard the plane. Build your marketing knowledge by choosing from daily news bulletins or a weekly special.
Virgin Australia launches playful new ad campaign
Restaurants advertising BYOBseriously? - Sydney Forum - TripAdvisor
Virgin Australia ad 2019
Virgin Australia confirmed the review to AdNews, stating that it "regularly reviewed its relationships with partners and suppliers". Virgin Australia's executive team has also undergone a shake-up over the past months, with the business appointing former NAB marketing exec Michael Nearhos as its marketing director. Danielle Keighery is Virgin Australia's group executive, heading up brand, marketing, public affairs and customer insights, following the exit of former CMO Inese Kingsmill. Rumours had been circulating of a review since late , when the business appointed DDB Sydney to its creative account.
The second commercial, set to Frankie Goes to Hollywood classic Relax, features a glamorous red-suited cabin crew and pilot walking through an airport for Virgin Atlantic's first flight in As the pilot and entourage walk through the airport crowds of people, mostly men, ogle the array of glamourous air hostesses. One man inadvertently squirts hamburger filling over himself while watching the procession. At the end of the ad, which runs with the line "Still red hot", two men are seen mesmerised by the pilot and his crew.